Hispanic Marketing and Life Under the Big Top at Florida State University

Circus News

Hispanic Marketing and Life Under the Big Top at Florida State University

This year has brought a lot of changes, developments, and new initiatives to CircusTalk. One thing we want to focus on is recognizing that circus happens all over the world. People from every country, from all backgrounds can enjoy and participate in circus. That’s pretty awesome! We want to honor the Hispanic circus presence in this industry by providing more content that is accessible to Spanish speakers. You may have noticed that our website has a Spanish option and that we have featured articles in Spanish. One way we’re focusing on the Hispanic consumer is by teaming up with a group of graduate students at Florida State University. Florida State University has an interesting mix of circus and students from all over the globe. Of roughly 40,000 students at Florida State University, about 8,000 are Hispanic or Latino. The university offers both an undergraduate and a graduate certificate...
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Lydia Nord

Lydia is a Sailor Circus graduate currently based in Florida who was featured in the 2017 Smithsonian Folklife Festival. She is a Florida State University alumna and former member of the FSU Flying High Circus who received a degree in Media Communication Studies and Spanish. Her disciplines include trapeze, aerial silks, and Spanish web.